This past Wednesday, our Research Director, Jonathan Broughton, had the honor of delivering the final talk at MIPTV on the Riviera Stage, marking a bittersweet conclusion to this iconic conference. At 12:30, he rounded up some of the most compelling insights and trends from the event.

Jonathan explored key shifts in content creation, examining how genres are evolving and the implications for acquisition and co-production deals. He also delved into the growing impact of streaming services, highlighting how both SVOD and the meteoric rise of FAST/AVOD are reshaping audience expectations and viewing habits.

No discussion would be complete without addressing AI's influence. Jonathan covered the latest developments and speculated on how AI will revolutionize content production in ways we are only beginning to understand.

A heartfelt thank you to everyone who attended and contributed to making this conference both insightful and memorable!

please find the presentation below:

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https://gfx.plumresearch.com/s/MipRoundup.pdf

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