The tense story, created by Tony Gilroy, was released on Disney+ on August 31st, 2022, and became a considerable success — as it gained the approval of the most demanding Star Wars saga's fans. And the fact that Andor's crew started filming the second season before the end of the first one is probably the best review of this series.The main character of Andor (Diego Luna) is a rebel spy already known for also highly appreciated Rogue One: A Star Wars Story. Using an already familiar and respected protagonist might have contributed to the series' success. But, to be perfectly sure how exactly the audience responded to Cassian Andor's return, we've looked into the Showlabs data.
2022-11-30
— The Hollywood Reporter
The tense story, created by Tony Gilroy, was released on Disney+ on August 31st, 2022, and became a considerable success — as it gained the approval of the most demanding Star Wars saga's fans. And the fact that Andor's crew started filming the second season before the end of the first one is probably the best review of this series.
The main character of Andor (Diego Luna) is a rebel spy already known for also highly appreciated Rogue One: A Star Wars Story. Using an already familiar and respected protagonist might have contributed to the series' success. But, to be perfectly sure how exactly the audience responded to Cassian Andor's return, we've looked into the Showlabs data.
In this short analysis, we've focused on the United States and the United Kingdom viewership data.
As our data shows, the Andor premiere attracted 2.7 million Unique Viewers(UV). Its viewership peak was during the final episode, with 3.3 million UV.
Analyzing the incremental statistics, we can see that 60 days after its release,the series achieved more than 22 million Unique Viewers (UV) in the aggregate.
Every day since its release, Andor has landed somewhere in the Top 30, with its debut in 1st place being its highest rank. Also, between September 21 and November 25, Andor was the title that brought back a significant number of inactive accounts* with 9.32k Reactivation Points** (RA Points).
* Applies to accounts that were inactive 30 days before Andor’s release
** Reactivation Points is a Showlabs metric that presents the titles viewed by the user first after returning to the platform from at least 30 days of absence.
312k Unique Viewers (UV) watched Andor's premiere in the United Kingdom.Surprisingly, the most significant peak occurred after the 11th episode was released, with 324.4k Unique Viewers (UV).
According to our Showlabs data, in the 60 days after Andor’s release, the serieshad aggregated 2.7 million Unique Viewers (UV).
Andor has achieved immense popularity in the UK since its release and has been in the Top 20 daily, with its peak in 1st place. When analyzing the Reactivation Points (RA Points) rate between September 21 and November 25, we found Andor in 2nd place with 3.06k RA Points, right after Family Guy (3.73kRA Points).
PlumResearch specializes in precise and granular data measurement from streaming platforms. It has the world’s largest online audience panel and provides its clients with data from over 75 markets worldwide.
Through Showlabs — the proprietary platform created by PlumResearch — the company’s clients can find out how shows and movies are performing worldwide and track what exactly contributes to their success. Showlabs provides clients with accurate data, in-depth insights, and a reliable customer support team.